Subscriber interest profiling
ClickStream makes it possible to determine a subscriber’s use of popular resources and services or interest in websites of a specific topic.
QoE Stor provides a categorized list that includes resources grouped into 54 categories.
Using OTT services
Required steps for detection:
- go to QoE Analytics → Subscribers → Clickstream
- create a Host filter, use match to enter the regular expression (?i)(\W|^)(smotreshka|ivi|okko|netflix)(\W|$), which lists OTT resources for detection
- smotreshka
- ivi
- okko
- netflix
Example of database segmentation
Required steps for detection:
- go to QoE Analytics → Subscribers → Clickstream
- create a Host Category filter, select the required category
- Auto
- Children’s websites, etc.
Example of searching for subscribers with high traffic consumption
Required steps for detection:
- go to QoE Analytics → Netflow → Top with high traffic (on the right) → Top subscribers
- sort by traffic volume
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